Everything You Need to Know About Ecommerce Chatbots
With technological advancements, the e-commerce market is expanding rapidly and becoming an essential part of life. Now, 70 percent of customers prefer online shopping to going to a store for ease and convenience.
The increasing number of users requires more effort and time to deal with customers for an uninterrupted flow of services around the clock. Therefore, there needs to be a way to automate client handling to avoid this rush. That is a thing every company looks after when their business grows.
Fortunately, it can. There are AI chatbots that handle customer support, the transaction process, and customer hunting in the e-commerce niche. These tools provide an all-in-one solution to online problems and ease you in your storefront to social media handling. It is projected that by the end of 2023, chatbots will handle $112 billion in digital transactions in e-commerce.
Explore why your online store needs a chatbot and some critical benefits and essential tools to uplift your e-commerce business.
1What is an E-commerce Chatbot?
E-commerce chatbots are artificial intelligence systems used in online selling to get into online customers. E-commerce stores integrate it into their website, Facebook Messenger, WhatsApp chat, and other social platforms to interact with their users.
There are three types of e-commerce chatbot platforms
- Artificial intelligence (AI) driven chatbots: It work based on natural language processing that mimics human speech and behavior patterns.
- Rules-based chatbots: These work based on predefined data.
- Hybrid chatbots: They advance with a combination of AI and rules-based conversations.
The bot e commerce offers fast interaction with customer support and provides product recommendations based on the client's search history. 60% of clients switch to online stores due to long waits and slow support systems. That impacts the growth rate of your business poorly. Chatbots erase these inconveniences and deal with customers 24/7 on a priority basis. On average, with the use of ochatbotsatbots in e-commerce stores, there is a 67% boost due to automated functionality.
2Why are E-commerce Chatbots Important?
Being an essential part of digital business, ecommerce bot chatbots offer their users several benefits. Gen Z is more digitized and prefers communicating with a bot instead of a human support system. They find it more reliable to get assistance from chatbots without any delay and biased information. Some of the reasons that make it a more reliable chatbot for ecommerce are
1. Enhanced Customer Service
Customers don't like to wait long to get any assistance, especially in the online markets. Sometimes, they predict this is a fraudulent activity. The bot e commerce boosts this transparency and offers quick assistance to customers. Chatbot automatically erases this frustration and offers hundreds of solutions to their repetitive questions. The likable thing about an ecommerce bot is getting assistance even during offline business hours. This automatic response boosts user interaction and increases customer loyalty.
2. Increased Sales and Conversion Rates
The key to business success is to provide high-end customer service. That includes quick customer support, secure transportation, the best product recommendations, and personalized interaction. One standard issue in online business is abandoned carts that can be resolved by automatic reminders for users to complete purchases.
This is a tactic that works for businesses to generate more sales. AI chatbots recommend the right products to users at the right time based on customer purchase history. This auto recommendation and proper marketing tactic via an e-commerce chatbot boosts any online store's sales and conversion rate.
3. Cost Efficiency
What makes any business owner happy is to get more revenue for less spending. The success meter of every business is its cost-practical approach with a compromise on quality. One value-added approach in this field is to use an e-commerce chatbot. Do you know how cost-effective it is for the digital market? So, the critical aspect is it varnishes human labor and manages different departments at a one-time cost.
For example, you don't need to hire people who handle your customer support, keep your customer track record, and manage the transaction process. Now, everything is manageable with AI-programmed tools that are e-commerce chatbots.
4. Gathering Consumer Insights
Getting customers' contact details takes work, as it looks weird to ask. Please share your contact details. But chatbot for ecommerce, it's easy; even customer find it more helpful to share their details when they know that chatbot keeps their information secret and are only used to keep them updated. These chatbot chatbots collect user data to get in touch with customers. It helps to build long-term relationships between clients and brands. Even AI uses customer data to auto-suggest products and update their products.
5. Improved Response Time
Customer satisfaction is based on fast and secure communication. In traditional business, customers need to wait in queue for their turn to get the issue resolved. Sometimes, for the most common question, he needs to wait. But with AI chatbots in e-commerce, the response time improves due to automatic response and predefined FAQ answers. Now, most questions with answers are available just one click away. A customer searches for a query and gets the correct answer.
How would you feel if you asked me what color clothes suit your skin tone and I gave you a general answer like white is common nowadays? As this is winter, you can also wear red, which looks more charming. Are you satisfied with my answer? OF COURSE NO. Because I don't give you unique and personalized suggestions. The reason is that I am fed up; I don't have enough time to read your query deeply.
However, AI tools are free from any fatigue and time constraints. That's why they offer personalized interaction to users without hindrance or bias.
7. Efficient Order Processing
Once a customer lands on your website, the next step is to convert this lead into a sale. This is the actual success of every business. Everything is very hectic and risky, from searching for products to delivering the products to the customers' doors. That requires more professionalism and effectiveness. AI tools handle this journey more professionally in the following way.
- With AI e-commerce tools, users get product suggestions.
- Then, high-end fast communication helps to place orders.
- A FinTech chatbot handles a secure transaction process.
- Then, the order tracking system helps to get updated about the product.
8. Multilingual Support
For humans, it's not possible to master multiple languages to deal with business globally. Customers like to deal in their native language, which is possible now with AI tools like Chatinsight.ai that master multiple languages. Now, it is easy to trap customers who don't even know English because they can get assistance in their local language.
3Ecommerce Chatbots Use Cases
The ai chatbot for ecommerce helps customers and is beneficial chatbot for ecommerce stores. Some of the standard ecommerce bot use cases are
Customer Service and Support
It's natural for users to contact the sellers before checking out any product. Although you enlist your product with all media galleries and product descriptions sti, he wants to get some information in live chat.
The chatbot answers their queries and offers 24/7 customer support and purchase assistance to build this trust.
Keep customers engaged
One of the ways to keep your customers engaged is to send them emails and messages about your new products and strategies. Chatbot make this process more effective with automation of scheduling and sending emails.
With a track history of customers, chatbot offers more personalized products that suit their interests and increase the chance of getting searched by users. 50% of lead generation is done when you send them an email and the customer opens it.
Feedback and Reviews
Customer feedback and reviews show the credibility of your product or services in online business. The traditional way of emailing customers to request feedback is a slow and less effective way to get customer feedback. There are more chances customers won't reply to your feedback request email. However, the ai chatbot for ecommerce automation system shows a pop-up for customers to share their feedback before leaving the product page. It also gauges negative feedback on the page before it goes live. This way, sellers have time to resolve issues and get positive feedback.
Marketing and Promotions
If you have an online business, you know the pain of any seller getting promoted on their niche-specific events like New Year, Christmas, Black Friday, and Independence Day. For example, the New Year event is just a few weeks away. At the same time, there are 12/12 and 11/11 sales.
So, you need to plan which product you need to promote at a specific event. It's a hectic task that now eases with the help of an AI chatbot. Now, you don't need to count down days for any event or make a list of products because everything is automated with an e-commerce AI chatbot.
It's common in online purchases. People continue to add to cart products, which leads to abandoned carts. With the help of a chatbot, you can send them reminders and notifications to sort out your cart. The continuous reminder triggers a conversation to get assistance if there is any need for help. This conversation also brings the user back to the web store if he needs to remember to make a purchase. One of the exciting things is that whenever users come to the store, the AI chatbot reminds them to complete pending purchases.
Upselling and Cross-selling
Have you ever seen one customer go to buy a pair of shoes but come with shoes and socks? This is because of the salesperson's good communication skills and an on-time job that forces users to make cross-purchases.
The same thing chatbots do for business in the online market by recommending good linked products that act as cross-selling. This helps businesses to generate more sales in return for one lead that boosts the conversion rate. In short, it is an upselling strategy.
Collect customer information
Chatbot automatically collects customer information without the intention to ask. You can use this data to offer him personalized treatment. When a user lands on your website, the chatbot initiates communication and tracks user interest in products. You can notify them when these products are on sale or deal.
4E-commerce Chatbot Platform Examples
Once you know the high-end benefits of an bot e commerce, you need to link your store with a chatbot. Some of the standard ecommerce chatbot examples that are currently on the market are
Chatinsight.AI offers a convenient solution for every e-commerce store owner wanting to build their own ai chatbot for ecommerce to automate customer service. With 24/7 availability and a multilingual support system, businesses can expand globally. The NLP-based algorithm can understand customer behavior and offer product recommendations according to their choices. This is best one from ecommerce chatbot examples, you can offer your customers more personalized and satisfactory treatment.
This is a chatbot that is based on a live chat tool. Its ready-made free template enables a chatbot that makes online store automation more convenient. With the help of its machine learning algorithm, it interacts with users like a human and ensures user-friendly interaction. You can integrate it into your Facebook Messenger, Slack, WordPress, Shopify, WhatsApp, and more for speedy interaction.
Lyro is a chatbot based on the customer service software Tidio. We offer customer-oriented personalized treatment through the live chat feature. With the help of its templates, you can create lead-generation campaigns and targeted emails based on your goals. The friendly dashboard allows easy integration with WooCommerce, BigCommerce, Magento, Shopify, and PrestaShop.
4. FLOW XO
Flow Xo is one step forward from other tools with features of purchasing tickets, answering FAQs, registering accounts, etc. It is built to handle WordPress-based website stores, Facebook Messenger, and Slack. You can try its free plan of ecommerce chatbot examples to commit to a premium solution and update it occasionally.
WP-Chatbot is a free tool by MobileMonkey that is compatible with WordPress websites. It offers one-step easy installation and allows integration with other platforms, such as WooCommerce and Facebook Messenger. You can handle everything with its free plugin. It offers a single inbox messaging feature to interact with customers. Its WooCommerce compatibility and 24/7 live chat make it prominent among other free chatbots.
If you are a user who has no connection knowledge and is looking for a handle chatbot, then Chatfuel is the best option. With its accessible and high-level customization, you can get flexible and suitable brand features. It offers an auto reminder, A/B testing, speech recognition, and an easy payment acceptance feature.
5Create Your Ecommerce Chatbot
If you are ready to automate your online store, you must have your bot e commerce. However, several platforms offer AI chatbots with critical features. But one that I use and recommend is Chatnisight.ai.
Why do I use chatinsight.ai? One of its uniqueness that makes it compatible with any new business is a free, ready-made template that you can customize according to your brand. You can even explore its paid feature to expand your store. This multilingual 24/7 support assistant bot is an all-in-one solution for your e-commerce store. So, without waiting, let's give it a try.
E-commerce is revolutionizing day by day. To meet customers' expectations, store owners must update their services according to the latest trends. 2023 is a boom in the online market, and every user welcomes new technology, such as e-commerce chatbots. Customers find interacting with the chatbot more reliable and trustworthy as it offers quick responses to any query.
Different chatbot tools can help the e-commerce industry with adequate customer support services. You can boost your business sales and get long-term clients with the help of the right tools and strategy. Create your ecommerce bot to boost your business growth by providing high-end customer services.